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HOW IT WORKS
IF SAFETY VIDEOS ACTUALLY WORKED,
YOUR INSURANCE WOULD BE FREE.
NEURO IQ™ is different. It is a technological breakthrough that combines deep behavioral science with something safety programs have lacked for decades: Fun
AI Behavioral Platform Understands Driver Behavior
NEURO IQ™ connects driver behaviors to build a holistic driver profile - revealing patterns, habits, and hidden risks.
Data Tells the Story. Behavior Writes the Ending.
NEURO IQ™ turns driver data into measurable change. As habits evolve, risk plummets, efficiency climbs, and insurance costs go down. Case studies show over 40% fewer incidents, 20% maintenance cost reduction, and 12% gains in fuel savings.
Rewire Bad Habits, Before They Become Costly Mistakes
SPIDER® Method blends comedy, behavioral psychology, and AI to make safer driving stick. Each driver gets personalized proactive coaching with fun assessments and gamified challenges that adapt as habits improve. Supervisors get driver profile insights, 1-1 coaching plans, and ability to assign remedial training.
A More Personal Way to Support Every Driver
NEURO IQ™ humanizes driving data by wrapping it in a behavioral profile that guides how coaching is delivered. It's like having the world’s most memorable driving instructor in every cab.
Ready for a demo?
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Ready for a demo?
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TESTIMONIALS
5 Million Safer Drivers, 4 Effectiveness Studies Show Reduction in Collisions
★★★★★
"That your program passed our rigorous vetting and study is a testimony to its value and effectiveness."
★★★★★
"The impact of your training can be measured by our reduced fatalities."
★★★★★
"IMPROVLearning has an enormous video library available anytime we need."
BEHAVIORAL PROFILES
The Science of
“Why They Drive Like That”
Not all risky driving comes from the same “why.”
You wouldn’t reach a Pacesetter (always watching the clock) the same way you reach a Veteran (running on autopilot). One message fits neither - and it won’t stick.
NEURO IQ™ makes it stick by matching the approach to each driver’s profile, then reinforcing it with short, memorable nudges until the new habit takes over.
NEURO IQ™
Change Driver Behavior Before Small
Problems Become Big Bills
Superheroes, traffic safety, and the IMPROV comedy club—what do these strange bedfellows have in common? - They capture people's imagination and create lasting memories.
- Scan for potential threats
- Predict how those may affect you
- Identify potential solutions
- Decide on a course of action
- Execute your plan to avoid danger
- Reflect on your decision
Just like a superheroes, drivers develop a sixth sense to sense danger before it happens.
Most people forget fast: ~50% of new information can disappear within an hour, ~75% by the next day, and up to ~90% within a week without reinforcement. That’s why we use recurring, bite-sized refreshers - to build muscle memory through spaced repetition, so safer choices become automatic when it counts.
You’ve got the data - not the time.
NEURO IQ™ turns signals into behavioral profiles, then delivers personalized microlearning that’s science-based and comedy-powered. Short, memorable nudges that stick - so safer habits show up on the road.
IMPROV Difference
Superheroes, traffic safety, and the IMPROV comedy club—what do these strange bedfellows have in common? - They capture people's imagination and create lasting memories.
What is SPIDER Defensive Driving
- Scan for potential threats
- Predict how those may affect you
- Identify potential solutions
- Decide on a course of action
- Execute your plan to avoid danger
- Reflect on your decision
Just like a superheroes, drivers develop a sixth sense to sense danger before it happens.
Recall Boost - Microlearning
Less is More - According to a Microsoft study, the average attention of an adult learner is 8 seconds, with further evidence that 90% of the learned information will be forgotten within 30 days. Use the Recall Boost training to space information in small bites over time.
Individualized Training
No More one-size-fits-all training. Harness the power of telematics and AI to analyze real data on your driver's behavior. This allows you to provide targeted training that meets the individual needs of each driver.
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