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Julie E
Written by Julie E
Passionate about driver education and safety, Julie Eydman, Ed.D., is a leader who operates at the intersection of technology, education, and behavioral science, helping organizations turn complex data and emerging tech into simple, human-centered experiences that drive growth and learning. Julie holds a doctorate in Organizational Change & Leadership and a graduate certificate in Learning Design & Technology from USC Rossier School of Education.
Blog Posts
By Julie E in Fleet Operations
Catrak Technologies™ Partners with IMPROVLearning® to Bring Comedy and Behavioral Science to Fleet Safety
Combining telematics, AI, and comedic behavioral coaching, IMPROVLearning turns driver data into documented liability risk reduction and effective driver coaching. …
By Julie E in Fleet Operations
NEURO IQ™ Now Available Through Geotab Order Now Marketplace
Hollywood, CA — [June 22, 2026, 10:00 GMT] — IMPROVLearning™, a leader in behavioral driver safety training, announced today that NEURO IQ™ is now …
By Julie E in Uncategorized
How hard acceleration and harsh braking quietly drain fleet budgets
Fuel costs are one of the few expenses a fleet feels immediately. It hits every day. Every route. Every vehicle. …
By Julie E in Driver Safety
Why the Most Dangerous Moment on the Road Is the One That Feels Perfectly Safe
The Moment Nothing Happens. There is a version of this story that happens thousands of times a day. A driver …
By Julie E in Driver Safety
The Bill Comes Later: What Preventable Fleet Incidents Really Cost
Why the small ones add up faster than most fleets think A driver backs into a pole. No one …
By Julie E in Driver Safety
The Psychology Behind Risky Driving
How small risks become normal behind the wheel, and what employers can do about it Most risky driving does not …
